Friday, August 31, 2018
Meet Kenya's "Junk Artist", Who Believes In Giving Things A Second Chance
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Google Under Fire Again on Search as US Senator Calls for FTC Probe
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Poco F1 Doesn't Support HD Video Streaming on Netflix, Amazon Prime Video
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Class 10 Student's Throat Slit By Stalker At Her Home Near Hyderabad
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Honor 7S India Launch Said to Be in First Week of September
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Redmi Note 5 Users to Get Face Unlock With Android Oreo Update in India
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Akhilesh Yadav's Estranged Uncles Came Face-to-Face. Then This Happened
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Akhilesh Yadav's Estranged Uncles Came Face-to-Face. Then This Happened
Last Day To File Income Tax Return Today: 5 Things To Remember
Former Himachal Pradesh Chief Minister Virbhadra Singh Hospitalised
Centre To Consider Raising Kerala's Borrowing Limit: Union Minister
"You Have No Other Job?": Chief Justice Slams Case Against Priya Varrier
Article 35A Hearing Deferred As Centre, Jammu And Kashmir Warn Of Unrest
Right Wing Group Knew Foot Soldiers' Activities: Gauri Lankesh Probe Team
UP Assembly Approves Bill On Restoring Anticipatory Bail Provisions
"Baahubali" Of Madhya Pradesh Is Shivraj Singh Chouhan In New Spoof Video
BIMSTEC Summit: PM Modi To Hold Bilateral Meetings With Leaders In Nepal
3-Year-Old Shot In Bengal. Was Caught In Trinamool-BJP Fight, Say Cops
All Cars And Bikes To Become Costlier From Tomorrow. Here's Why
Economic Status Of SC/ST Doesn't Remove Stigma Of Caste, Top Court Told
Centre Rushes NDRF Teams For Flood Relief In Nagaland
UP Man Tries To Sell 4-Year-Old Daughter For Pregnant Wife's Treatment
How Smriti Irani Will Help Village In Rahul Gandhi's Amethi Go Digital
India's Diplomat Shortage Leaves It Far Behind Asian Rival China: Report
Top UP Official's Ignorance Of His Department's Affairs Upsets High Court
Global Warming Will Make Insects Hungrier, Eating Up Key Crops: Study
Opinion: By A 99.3 Per Cent Verdict, Demonetisation Was a Farce
Kapil Sharma To Reportedly Return With A New Show. Details Here
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483 Dead, 14 Missing In Kerala Floods: Pinarayi Vijayan
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Useful or Creepy? Machines Suggest Gmail Replies
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Last Day To File Income Tax Return Today: 5 Things To Remember
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Former Himachal Pradesh Chief Minister Virbhadra Singh Hospitalised
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Centre To Consider Raising Kerala's Borrowing Limit: Union Minister
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"You Have No Other Job?": Chief Justice Slams Case Against Priya Varrier
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Top Court Defers Hearing On Jammu And Kashmir's Article 35A To January
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Right Wing Group Knew Foot Soldiers' Activities: Gauri Lankesh Probe Team
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UP Assembly Approves Bill On Restoring Anticipatory Bail Provisions
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"Baahubali" Of Madhya Pradesh Is Shivraj Singh Chouhan In New Spoof Video
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BIMSTEC Summit: PM Modi To Hold Bilateral Meetings With Leaders In Nepal
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3-Year-Old Shot In Bengal. Was Caught In Trinamool-BJP Fight, Say Cops
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All Cars And Bikes To Become Costlier From Tomorrow. Here's Why
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Economic Status Of SC/ST Doesn't Remove Stigma Of Caste, Top Court Told
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Centre Rushes NDRF Teams For Flood Relief In Nagaland
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UP Man Tries To Sell 4-Year-Old Daughter For Pregnant Wife's Treatment
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How Smriti Irani Will Help Village In Rahul Gandhi's Amethi Go Digital
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India's Diplomat Shortage Leaves It Far Behind Asian Rival China: Report
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Top UP Official's Ignorance Of His Department's Affairs Upsets High Court
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Global Warming Will Make Insects Hungrier, Eating Up Key Crops: Study
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Opinion: By A 99.3 Per Cent Verdict, Demonetisation Was a Farce
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US Army Air Traffic Controller To Serve 25 Years For Trying To Help ISIS
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NASA Says Water Spotted at Jupiter's Great Red Spot
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Google, Mastercard Cut A Secret Ad Deal To Track Retail Sales: Report
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Google, Mastercard Said to Have Cut a Secret Deal to Track Retail Sales
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Xiaomi Redmi 6, Redmi 6 Pro, Redmi 6A India Launch Set for September 5
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Mi Mix 3 to Launch in October, Oppo Find X-Like Camera Slider Teased
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Poco F1 Does Not Support HD Video Streaming on Most Major Platforms
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Vodafone-Idea Merger Complete, Creating India's Largest Telecom Operator
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Google Launchpad Accelerator India Shortlists 10 Startups
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Trump Lashes Out at Social Media Companies Over 'Political Censorship'
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Hack Causes Major Apps to Show Anti-Semitic Name
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Apple Sends Invites for September 12 Event, New iPhones Likely
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Chinese Regulator to Control Number of New Online Video Games
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Twitter to Verify Those Behind Hot-Button US Issue Ads
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Nokia 6.1 Plus Review
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Google Assistant Is Now Bilingual
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ZTE Axon 9 Pro With Snapdragon 845 SoC Launched at IFA 2018
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Red Dead Redemption 2 Merch Includes T-Shirts, iPhone Cases, and More
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Vodafone's New Rs. 597 Recharge With Unlimited Calls Takes on Jio, Airtel
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BlackBerry KEY2 LE With Snapdragon 636 SoC, 3,000mAh Battery Launched
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Microsoft Now Requires US Suppliers to Offer 12 Weeks of Parental Leave
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Battlefield V Release Date Delayed
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Raw Garlic And Honey: Eat This Combination To Lose Weight Fast
How To Eat Coconut Oil: 4 Yummy Ways To Add It To Your Diet, Benefits and Recipes
Celebrity Nutritionist Rujuta Diwekar Is All Praises For Khandvi
Some Banks May Be Closed For First 5 Days In September. Here's Why
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"You Have No Other Job?": Chief Justice Slams Case Against Priya Varrier
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Review: Shraddha, Rajkummar Are Terrific In Madcap Stree
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Xiaomi Redmi 6, Redmi 6 Pro, Redmi 6A India Launch Set for September 5
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Top Court Defers Hearing On Jammu And Kashmir's Article 35A To January
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Opinion: Modi Supporters, Please See These New Economic Facts
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Right Now, Priyanka And Nick Jonas Are Holidaying In Mexico. See Pics
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The First Snapdragon 850-Powered Laptop Has a Battery Life of 25 Hours
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Opinion: The Remarkable 100 Per Cent Failure Rate Of Modi's Demonetisation
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Vivo V11 Pro Specifications, Renders Leaked Ahead of India Launch
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Apple Sends Invites for September 12 Event, New iPhones Likely
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Arvind Kejriwal's New Problem - Another 'AAP'
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Janmashtami 2018: Date, Timings, Fasting, Significance And Celebrations
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"Baahubali" Of Madhya Pradesh Is Shivraj Singh Chouhan In New Spoof Video
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Family Members Of 6 Policemen Kidnapped By Terrorists In Kashmir: Sources
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Shop Sephora’s Best Sale of the Year
You know it, you love it, you accidentally spend all your paycheck there in one day —Sephora, our absolute favorite place to shop for beauty products, and, you know, try on samples, is having their best sale of the entire year, the Beauty Insider sale, and you are not going to want to miss it. The beauty-obsessed will receive wallet-friendly discounts on their favorite lipsticks, contour kits, or that face mask they’ve been dying to try. Drop everything you’re doing and head to the Sephora closest to you, or just shop our favorite products below, because we already did the work for you.
From 8/30 – 9/3, Rogue members can get 20% off any order with code YESROUGE.
If you aren’t a Rouge member, you can get 15% off with code YESVIB if you are VIB and 10% off with code YESINSIDER if you are a Beauty Insider Member. Discount is available for one-time use online and multi-use in stores. Not sure what tier you are? Log in to your Sephora account to check your status.
up to 20% off at Sephora
use code YESROUGE, YESVIB, or YESINSIDER
No Bad Days Set
A four piece essential set from one of our favorite Korean skincare brands.
Rose Quartz Facial Roller
Use your rose quartz roller to apply serums and massage your face and neck to reduce the appearance of puffiness and support lymphatic drainage.
No-Frizz® Instant De-Frizzer
A dry conditioning spray that instantly will instantly save your locks. Beat frizzy hair and humidity with this miracle spray.
Polished Perfection Straightening Brush
You've no doubt seen this new tool on your favorite bloggers' instagrams. This straightening brush can smooth hair with a single pass.
Lala Retro™ Whipped Cream
A moisturizer that rescues dry, dull skin and is the perfect addition to your routine.
Superfood Antioxidant Cleanser
An antioxidant-rich gel cleanser that removes toxins without stripping your skin and drying it out.
Low Key Cleansing Walnut Scalp Scrub
If you aren't clarifying your hair, you need to start immediately! This product is the key to removing product buildup from your scalp.
Pro Filt'r Soft Matte Longwear Foundation
Matte coverage with a soft, buildable finish. It's available in over 40 shades so you can find your perfect match.
Silken Pore Perfecting Sunscreen Broad Spectrum SPF 35
A weightless sunscreen that will go perfectly beneath your makeup.
Powerful-Strength Line-Reducing Concentrate 12.5% Vitamin C
An essential for any skincare routine.
Hair Perfector No. 3
This hair treatment has a cult following and is only available at Sephora!
Cooling Water
A cooling, de-puffing gel stick that will make you wonder how you ever lived without it.
C-Firma™ Day Serum
A potent vitamin C serum that helps with dull skin, uneven skin tone, and loss of elasticity.
SLIM the elegant hair ring
Pull your hair up in a top knot or ponytail and never get a crease. These are a staff favorite in our office!
Dry Shampoo with Oat Milk
Our favorite french dry shampoo that will make you ditch your old shampoo and never look back.
Twirl Convertible 1.25" Curling Iron
Simplify your arsenal with the t3 curling iron. You can choose multiple barrels and easily swap for the style you desire.
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Website Metrics 101: How to Analyze and Improve Your Site from the Numbers
When I’m asked what I do for a living, I find myself getting tongue-tied, because I don’t do one particular thing— I am a freelance writer and a marketing consultant. While that may seem like an odd combo, it’s one that has served me well as I’ve learned a lot about content creation and the analytics behind running a successful website. I know how to balance compelling and creative content that can also drive traffic, email signups, and sales.
But I know for many bloggers and entrepreneurs, this is not the case. Maybe you want to spend your days sharing your latest style picks on your fashion blog. Or maybe you just want to sell as many bottles of your organic, cruelty-free magic moisturizer as possible. Most likely, you didn’t go into business just for the sake of learning how to become a successful marketer.
If you need a little extra support, check out Squarespace. Their digital tools help you create a professional, polished website so you never have to worry about broken code or struggling to make your website look good. Once your site is ready, you can use Squarespace’s impressive range of features to help you create content and promote your website, like the newly launched email campaign feature. Plus they have some amazing analytic tools that you aren’t likely to find anywhere else without spending a lot of extra money.
Use the coupon code “EVERYGIRL18” for 10% off your first Squarespace purchase.
Luckily, you can manage your own website’s analytics if you have a little help getting started. I’m going to share my top ten tips for examining your website metrics and how you can utilize the information you’ve gained to help improve your website.
10 Important Ways to Look at Your Analytics
1. Know Where Your Traffic is Coming From
So you got your website some traffic. Congrats! It can be very exciting to see those page views going up, but if you want to keep them moving in that direction, it’s important to know where that traffic is coming from. You can see which social media channel is sending you the most traffic or you can start to understand the power of your email list better. You can also see if anyone else drove traffic to your website. It’s important to give your traffic sources a quick glance daily to see if you have a sudden surge of traffic from a digital publication or a certain social media channel. It will be a lot easier to track down where your site was promoted the day it happened versus a month later.
2. Value Time on Page
When it comes to website traffic, it’s easy to get swept up in trying to gain large numbers of site visitors. But as is usually the case, quality over quantity of traffic is what you should be striving for. One strong indicator of quality traffic is how much “time on page” is being spent by your users. For example, you may find that Twitter drives your website a ton of traffic. But if the average user coming from Twitter only stays on the page for ten seconds, it is not worth your time or money to focus on Twitter. However if your Facebook audience is highly engaged and spends an average of three minutes on the page they land on, then you should be focusing on growing your Facebook traffic. Even if the number of site visits is less impressive at first glance. In Squarespace, you can track three specific metrics: Visits (a single browsing session that could encompass multiple pageviews), Pageviews (the actual number of views for each specific page), and Unique Visitors (an estimate of the number of people who reached your site in a specific time period). Knowing how each of these metrics work and tracking them accordingly will help you hone in on your audience, how they interact with your site, and what content is most compelling to them.
3. Aim for More Pages Per Session
Another way to check the quality of your traffic is by looking at how many pages per session your visitors are viewing. The more pages they view per session (aka every time they visit) the stronger the quality of that traffic is. The same theory of channel quality applies here. The channels that give your website high pages-per-session traffic are your top quality channels. The goal when obtaining new users should be to keep those users on your site, viewing more of your content than just their initial landing page.
4. Understand Your Audience
If you do a little digging through your analytic tools, you can discover a lot of helpful information about your users. You can see their age, gender, location, what language they speak, and even what their interests are through many analytic programs. This will help you plan content, create marketing plans, and decide when to publish new blog posts or launch products. For example, if you’re a fashion blogger and find the majority of your users live in California, you may decide posting cold-weather themed outfits isn’t providing the most value to your customers. Or if you sell products and can see that most of your site visits come from a younger demographic, you may want to create marketing campaigns that appeal to your youthful clientele.
5. Create Campaigns
When you start going above and beyond with your marketing efforts, you want to make sure you’re getting the most bang for your buck. This is where tracking campaigns come in. Did you spend hours creating exciting new graphics for Facebook? Well, how do you know if those graphics helped drive more traffic? You can create a custom campaign to test that. Did you form an exciting partnership where you cross-promote each other’s websites? You can see just how much traffic they are sending you, and monitor the quality of that traffic, by creating a campaign with tracking links. Campaigns will help you judge if any changes you make in your marketing routine are worth the effort. Squarespace has also just launched email campaigns, meaning you can craft beautiful emails that target specific niches of your customers right from your Squarespace dashboard. WIN.
6. Create a Monthly Marketing Report
Maybe you don’t have a marketing team just yet. You’re probably moonlighting as your own marketing director, accountant, graphic designer, you name it. But, there are certain processes you should put in place early on, even if you’re the only one who will be taking part in them. By creating a monthly marketing report, you will be easily able to analyze your month-to-month or yearly growth. How many social media followers did you gain this month? How many site visits did you have? Did your average time on site improve? Is your email list growing? If so, did you check to see if site traffic coming from email is improving too? It’s important to track everything you want to analyze over the coming months on a monthly basis. Not only will you get a great view of your progress that month, but you won’t miss any important data this way.
7. Optimize Your Search Data
If you’re not familiar with how SEO (search engine optimization) works, then you may feel like any search traffic is a passive way of gaining traffic, and it can be! However, the more you know about what type of searches are leading to your site, the more you can use search engines to your advantage. In Squarespace, you can use your backend analytics to see which of your pages get the most site traffic. What keywords are leading them to that page? How high are your posts ranking in search? These are questions you can know the answers to when you take a deepdive into the numbers. Once you’ve analyzed your data, you can set up default structures for your content to ensure that you’re optimizing each page or blog post that you put up. For example — structure your content and blog posts with headings and sub-headings (in Squarespace, this automatically adds <h1> and <h2> tags in your HTML meaning you don’t need to do that manually) which help with your SEO rankings.
8. Know Your Top Pages and Their Traffic Sources
It’s not enough to know which of your pages are the most popular. If you stop there, you could be misinformed on what type of content is actually the most popular with your users. All it takes is one referral from a high-traffic website to make a blog post that your audience wasn’t naturally drawn to seem popular. The same goes for Pinterest traffic. Pinterest is a search engine and older pins often gain traction because they have been saved and shared many times over. That doesn’t mean the bulk of your current audience is interested in that content, so you may not want to replicate it. When a piece of content is popular on multiple channels, that’s how you know you have a winner.
9. Analyze Your Site Speed
Is there anything more frustrating than waiting for a slow website to load? Not really, which is why most people don’t wait. A slow loading time is the fastest way to lose your visitors. 40% of people abandon a website if it takes more than 30 seconds to load and a one-second delay in page response has been found to result in a 7% reduction in conversions. This means you should be keeping an eye on how quickly your site is loading so you can take action if you need to.
9. Who are Your New and Returning Users?
Did you know that you can see how many of your site visitors are consistently coming back to your website? That’s important to know, because as great as new visitors are, returning ones are a lot less work to earn. You need to use your analytics to learn how to retain these existing users so they keep coming back to your website on their own.
How to Improve Your Site Based Off Your Analytics
Boost Your Top Pages
Now that you know which of the pages on your site are getting the most traffic, it’s time to give them a little boost. Take advantage of their popularity and make sure they are SEO optimized, have CTA’s to sign up for your email list, or feature affiliate links. Whatever your goals for your business are, try to capitalize on the strength of these pages to make them happen.
Capitalize on Your Cyclical Trends
Remember that monthly marketing report? Now is the time to use it. If you don’t have one in place, you can look at your analytics directly for now. Either way, look back at the analytics from this time last year. What were your most popular pages? What types of products or blog posts were people interested in? Do some research into industry trends and see what you can capitalize on. In the summertime, fashion content may be less popular, but you can plan to take advantage of how in-demand it is in fall. Fitness services may get ignored during the hectic holiday months, but you can plan to hit the ground running in January when the topic is top of mind for many consumers.
Focus on Your Best Traffic Channels
As mentioned earlier, you need to know which channels are providing you with the best traffic. Now is the time to focus on building those channels. While it can be tempting to build the channels you have the least amount of traffic from, it is important you focus on what’s working for you. In an ideal world, you would be able to focus on each channel equally, but that’s just not realistic. Prioritize the channels that are working for you until you have the resources to expand your marketing efforts.
Don’t forget to use the coupon code “EVERYGIRL18” for 10% off your first Squarespace purchase!
This post was in partnership with Squarespace, but all of the opinions within are those of The Everygirl editorial board.
This article was originally published on Auagust 9, 2018.
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Why Negative Self-Talk Is Harmful and How to Reverse It
Have you ever wanted something so badly and felt like you were trying everything within your power to get it, but for some unknown reason couldn’t quite grasp it? I know I have. All. The. Time.
One of the things that I’ve wanted for a long time is a relationship. Don’t get me wrong — life is good, I have the best friends, a wonderful family, passionate work, and so many other hobbies and interests, but for some reason I felt like this one thing was a huge void in my life. I dated and dated and dated… and dated. Still, nothing that stuck.
Over time, save full details for another day, I realized that the thing that I wanted or needed wasn’t necessarily a relationship with someone else. It was a more positive relationship with myself. While I’ve been told that I come across as confident and self-assured, I have spent years knocking myself down. Maybe I should have been an actor.
Whether it was work, image, or my character, my inner voice and critic was always filling in the blank: you’re not _________ enough.
In reflection, I see so clearly that this void couldn’t be filled then. How could I find this love that I was looking for if I couldn’t truly love and be at peace with myself?
The inner voice and critic — you probably know her too.
While there are times when she’s your biggest cheerleader, helps you make positive decisions, and keeps you motivated, she’s also the one that shows up every morning when you get dressed and trash talks your body or takes you three steps back after you’ve gone two forward at work.
We’ve seen her presence, we can feel when she’s approaching, and we’ve all let her take it one step too far.
- You give a presentation at work, but you stumble upon a few words. For the rest of the day you ruminate and tell yourself you’re a bad presenter and not good at your job.
- You wake up in the morning, grab your favorite dress, throw it on, look in the mirror, and start in on yourself about the way your body looks.
- You go on a few dates with someone and think it’s going well only to never hear from them again. You tell yourself that you’re not fun or personable.
- You beat yourself up for eating a cupcake, pizza, or something else that’s “bad.”
Do any of those conversations with yourself sound familiar? You’re not alone. It’s so common and totally normal, but this vicious cycle keeps us from living a life of freedom, abundance, and happiness. When we trash talk ourselves on a regular basis, we add significant stress onto our bodies and our minds… as if we need more of that. We also create fictional scenarios that produce limiting beliefs, holding us back from reaching our true potential.
We tell ourselves that we don’t deserve that raise or we’re not going to get it, so we don’t even ask.
We tell ourselves we’re not worthy of a boyfriend, so we never meet someone.
We believe that we’re not good enough to start a business, so we don’t try.
When we trash talk ourselves, we reduce the positive energy and love we have to offer the world.
There is a quote I love that says “your energy introduces you before you even speak.” When you enter a room your energy is magnetic — either positively or negatively. Now, imagine living in a mind and body that felt uplifted, positive, and that talked to herself in an empowering way. I think you’d attract everything you wanted.
Is eliminating all negative self-talk possible? No, probably not. We’re human after all. But with a few tricks and tools, you can take that negative self-talk and put her in her place. While some of these actions might feel elusive, give them a shot. You might find yourself moving through the day with a little more grace and excitement.
Eliminate Judgement, Comparison, and Labels
Judgement, comparison, and labels all harm our inner confidence and bring out our inner critic. It’s a vicious cycle. The more I judge myself, the more likely I am to judge others and vice versa. The more I judge myself and others, the more I compare myself. And the more I compare myself to others, the more I judge and place labels like “good” and “bad” on things.
Pulling out of this cycle isn’t easy, but through recognition of the behaviors, you can work to reduce and eliminate it. When I find myself doing this, I remove myself from the situation (usually Instagram), say stop, proceed with love, and move on. Gabby Bernstein has a great book called The Judgement Detox all about this.
Treat Yourself Like Your Best Friend
Would you tell your best friend she looked fat in her jeans and sucked at her job? Probably not. So why is it okay to talk to yourself like this? Earlier this year, my friend and I made a pact that we would think of one another each time we were having bad conversations with ourselves, and it worked. I would never want to hurt her feelings, but I hurt my own all the time — and that’s not okay.
Find Calm and Stillness
We’re constantly on the go, never letting our minds settle. Recently, I found myself with nothing to do and I immediately started judging myself. “All of the most successful people got no sleep and stayed up all night to get to where they are… so now you have nothing that you have to be doing and you’re just going to sit here…” Instead of giving into her reprimanding me, I laid in my bed with my legs in Baddha Konasana and just breathed. I let thoughts flow in and out of my mind.
Letting my central nervous system be calm still helped me relax and enjoy the peace and quiet of my evening. It’s important to let your body recharge and rest so you can fill up your tank with energy to carry you through your non-resting hours.
Finding this calm place looks different for everyone — maybe it’s exercise, traditional meditation, journaling, or even a conversation with a friend. Don’t judge yourself for your method of stillness, just do it.
Take Out the Trash (Talk)
It’s okay to talk to yourself negatively or to be upset about something you did (actually, it’s healthy), but at the end of the day, you’ve got to take out the trash and remove it from your life. Ultimately, you want to feel all the feelings, accept them, and then remove them.
I do this by saying to myself, “Okay, I see you… I accept you… but I choose to look at what is real, not what you’re telling me, and I know that this one scenario does not define who I am or what anyone thinks about me. Now, you may leave.” Surprisingly enough, it usually works!
Act With Intention
Does scrolling through social media looking at someone’s massive house in the hills, constant vacations, beautiful kitchen, or killer career make you feel really good? If not, stop following them or limit the amount of time you spend on social media. Social media is a really great thing in so many ways, but it also shows us a skewed version of reality that can be really dangerous for our minds.
Does moving your body by doing exercise you love, cooking a home-cooked meal, or spending time with friends make you uplifted and empowered? Do more of it!
Understand the things that are going to make you feel good in specific moments and try to do more of it. Embracing and consciously engaging in the things that you love will help you bring more positive energy to every area of your life.
Try a Mantra
While this might feel a bit woo-woo, mantras work. Repeat it to yourself whenever you feel the trash talk coming on or each morning before you start your day. Here are a few starters:
- I am enough.
- I am smart.
- I am worthy.
- I act with love.
- I can choose positive thoughts.
Stop Being Fearful of Being You
You and I are really different, and I think that’s awesome. From the places we live to the food we love and the types of people we want to surround ourselves with, we’re each unique and individual. Embracing who you are and feeling confident about the things you love will attract more of what makes you happy.
While I still haven’t found my prince charming, I have found a more true sense of confidence. It’s always a work in progress and I have days when I’m pretty nasty to myself, but I know that using these tools, living consciously, and being me will bring me what I want and, more importantly, what I don’t know I need.
What do you love about you? Let me know in the comments below!
The post Why Negative Self-Talk Is Harmful and How to Reverse It appeared first on The Everygirl.
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